Launch of ‘Summer in Salcombe’ at Crab Fest

Salcombe, a picturesque coastal town nestled in the heart of Devon, recently witnessed an explosion of creativity during its annual Crab Festival. This beloved event, which has become a highlight of the town's summer calendar, not only celebrated the local chefs and delicacy, but also showcased the vibrant community spirit and entrepreneurial flair that defines Salcombe.

This year saw the launch of "Summer in Salcombe", a pop-up stall where visitors could unleash their creativity and take home bespoke designs of their Salcombe experience. From custom-designed tote bags adorned with crab motifs and GBR prints, to personalised duffel bags, t-shirts and sweatshirts, the stall offered an array of options for visitors to express their unique style and affinity for Salcombe.

The concept is simple yet ingenious: customers can choose their preferred designs from a collection embodying Salcombe, and witness their creations come to life as they're printed on-site. The possibilities were as limitless as the imagination, with t-shirts featuring playful crab illustrations, cosy sweatshirts adorned with nautical themes, and mini purse bags bearing intricate patterns inspired by "Summer in Salcombe". Unlike conventional retail experiences, where choices are limited and creativity is confined to the confines of pre-made designs, "Summer in Salcombe" pop-ups offer a canvas for self-expression!

Moreover, the pop-up stall served as a catalyst for conversation and connection. Strangers bonded over a shared love for Salcombe, swapping stories of their favourite spots and hidden gems, while newcomers gained insight into the town's rich history and coastal beauty. The response from Crab festival-goers was nothing short of remarkable. The atmosphere buzzed with excitement and anticipation as each custom creation emerged from the printing press, a tangible symbol of a shared experience and cherished memory.


Sign-up via the home page to our mailing list to find out about future "Summer in Salcombe" pop-up events, new items, and custom designs.


Or, email summerinsalcombe@gmail.com if you're interested in us attending one of your events.

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